Official updates and news from the Oneida County Economic Development Corporation.

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Area Profiles

Rhinelander: Where Nature and Economy Coalesce

Your Invitation to Business Prosperity

Hub of Northern Growth

Discover Rhinelander as the strategic center for commerce bolstered by its beautiful natural setting and promising economic trends.


Rhinelander: A Hub of Economic Activity

  •  Rhinelander is a strategic retail center in Northern Wisconsin, offering a picturesque setting with a robust job market and a supportive environment for businesses.
  •  A diverse economy with strong retail, manufacturing, healthcare, and tourism sectors, complemented by a skilled workforce and efficient infrastructure.
  •  Quality of life and business incentives in Rhinelander are attractive to families and entrepreneurs alike, promising a balanced lifestyle with economic growth opportunities.

Rhinelander: Northern Wisconsin's Retail Core

Discover Rhinelander: A Natural Choice for Business 

Rhinelander isn't just a picturesque Northwoods getaway—it’s the strategic center for commerce in Northern Wisconsin and upper Michigan. With its vast lakes and forests, the city is also a living postcard of natural beauty. 

Economic Data: Trends and Opportunities 

Recent statistics spotlight Rhinelander as an emerging influence in the region. As a focal point for retail, the area harnesses its unique position. We’ve seen positive trends in job growth, with a robust support system for business enterprises. 

Industries Driving Growth 

The fuel of Rhinelander's economy is diverse. Retail giants and local boutiques line our streets, while manufacturing plants hum just outside the city. Together with a thriving healthcare sector and flourishing tourism, the ecosystem for success here is as rich as the Northwoods themselves.

Infrastructure: Well-Connected and Accessible 

The Rhinelander-Oneida County Airport connects us to the world, and a network of highways makes logistics a breeze. Local transit ensures that people and products move efficiently, essential to a booming economy.

The Local Workforce: Skilled and Ready 

In Rhinelander, the dedication to work mirrors the spirit of the community. Our workforce boasts talented individuals with education and skills spanning various industries. Employers find a ready pool of talent, particularly in our key sectors.

A Life Well-Lived in Rhinelander 

Residents enjoy a quality of life unrivaled in many regions. Our outdoor spaces are incredible: think fishing, hiking, and biking year-round. Add to this a cultural scene buzzing with events and an academic atmosphere anchored by Nicolet College, and it’s clear why families choose to call this place home. 

Grow with Rhinelander 

Jump on the momentum in Rhinelander with a community designed to seed growth. All set against a backdrop where nature meets economic vitality.

Join Rhinelander's thriving business community and make your mark in the Northwoods. Let’s build economic success, naturally in Oneida. Connect with the Oneida County EDC today and explore how we can support your venture.

Want to learn more about Rhinelander?

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